Since the beginning of February, Austrian Airlines passengers on selected flights have the possibility to purchase domestic quality products from sustainably producing farmers, manufacturers and family businesses directly in the aircraft. The selected products “made in Austria”, which are offered in cooperation with myProduct.at, complement the proven “fly & buy” in-flight sales offer.
In a first step, travellers who want to take a piece of Austria with them on their journey or home, can choose between Original Viennese “Punschkrapfen” (€ 17,-), arolla pine schnapps in flask from emil (€ 15,-) or award-winning fine spirits from the family business Farthofer (€ 32,-).
In addition, a sustainably produced walnut wood watch from Waidzeit (€ 98,-) and handmade confectionery from the chocolate manufacture Leschanz (€ 13,-) complete the special assortment. The products are currently available exclusively on flights to and from Chicago and Shanghai.
By cooperating with myProduct.at and focusing on regionality and sustainability, Austrian Airlines is strengthening its focus on Austria as a central value of the brand. In addition to the colour scheme, the traditional waltz on board and the regional menu selection, this is now also reflected in the products offered in onboard sales.
This post was published on 8 February 2019 11:19
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